Smarter than your average building envelope.
The building envelope movement was in full swing and Sika Sarnafil needed to get on board. I felt that we needed to created a foundation to wrap the scope of the effort around, so we created the SikaSmart™
building. Next, working with videographers, we created a virtual building video sequence that gave us a platform to showcase the clients product range in a dynamic way. We rolled out a brand mark for the segment, a brochure, and applied the virtual building to our interactive web module and tradeshows.
Later, working with BlueHive Exhibits, Sika Sarnafil went on to create an interactive version of the Sika Smart building for use at trade-shows and various speaking events.